samedi 4 octobre 2008

- First Page of Google - How to Get Your Website on the First Page of Google.

Why does my website need to be on the first page of Google?
If your website isn't on the first page of Google it is virtually invisible. Only 10% of searchers bother to search beyond the first page of search results. If your site is not on the first few pages, it is unlikely that your web site will ever be seen - except by you and your friends!

Search Engine Optimization (SEO) experts know many of the factors that Google weighs to determine which websites will rank on the first page of search results, but no one knows exactly how much weight Google attaches to each factor. Even the experts get it wrong sometimes, spending vast amounts of money on SEO can be a waste. No one can guarantee you the number 1 spot in Google or any other search engine, and if they do, it will only be for keywords that hardly anyone searches for.
Can you really get your site listed on the first page of Google?
Yes, you can get onto the first page of Google - if you follow basic search engine optimization principles and are prepared to work hard. Getting listed on the first page of Google depends on a number of factors:
  • Identifying profitable keywords
  • How much competition there is for your chosen keyword
  • The number of pages your website has
  • How much keyword rich content you have
  • How well you use keywords on your site
  • Your site's domain name
  • How may incoming links you have

Amongst others...

What you need to do to get on the first page of Google and make more sales.

Make sure your website is the best for the services and products you offer. If your site has long blocks of unbroken text, is cluttered, difficult to navigate, unattractive or doesn't have what people are searching for, then even if your site gets to the top of search engine rankings, the increased traffic won't be much good to you.

Add regular features, articles and special offers, give your visitors good reason to return to your site. Note what your competitors are doing and keep abreast of new trends. Research, update and constantly improve. Make sure you have an opt in box and give your visitors a good reason to give you their email address so that you can keep in touch and bring them back to your site.

Identify the best keywords for your website. Give the search engines good reasons to include your site when they are listing relevant search results. Help your website to be found by including the words people are using to search in your text.

Apply standard website optimization techniques to your website: keyword density, keywords in page titles, descriptions, headings, sub headings, anchor text, alt image tags...

Sprinkle your keywords throughout your website and make sure you use your keywords in context. Mix up your keyword phrases, and make sure your text doesn't sound stilted or un-natural. The last thing you want to do is get on the first page of Google but lose customers.

Build lots of one way links to your website. Each links counts as a vote in your favour and is a key factor in search engine optimisation.

While SEO is important and worth paying for if you can afford it, there are many things you can do to optimize your website if you can't afford to pay an expert. Just remember that optimizing your site takes time and you are unlikely to see immediate results unless you have identified a keyword that has little effective competition.

And the bonus is that even if your site never gets to be on the first page of Google, following these steps will benefit both your website and your business.

If you have a website or blog and you'd like more visitors, I'd like to offer you How To Get More Visitors To Your Website for free so that you can discover where to put your keywords for maximum SEO effect. Just click this link and you'll have your free audio in minutes.
http://www.seoissimple.com/howtogetmorevisitorstoyourwebsite2.html
You will also receive a free report, Really useful Free Traffic Tips so that you can start getting more than your share of free search engine traffic.

- Top 3 Easy Steps to Rank in Google.

Ranking in Google for your chosen keywords can be accomplished with 3 simple steps. Let's discuss them one at a time.
1. Research the keywords you want to rank for.
Before you can optimize a site for the keywords you want to rank for, you need to know if those keywords are worth ranking for. It doesn't matter if you rank in Google for keywords that nobody is searching for. To find out how many searches are performed each month for a given set of keywords, use Google's AdWords keyword tool.
2. Assess the competition for your chosen keywords.
We'd all love to rank in Google for "life insurance" or "home loans", but the competition is incredibly fierce, and it would be very difficult for a one or two person team to accomplish. That's why it's important to asses the competition for your chosen keywords beforehand.

To find out how difficult it will be to rank for a given set of keywords, perform a search in Google for the keywords. Then, one by one, copy the URL of the top 5 ranking web sites and paste them into Yahoo's Site Explorer.

After pasting a URL into the site explorer, look at the number of "inlinks" shown. If any of the sites in the top 5 search results have fewer than 300-500 inlinks (incoming links to the URL), then you have a good chance of ranking well for those keywords.
3. Build links to your site using your given keywords as the link text.
To rank well in Google, the primary thing you need to do is build links into your web site that use the keywords you want to rank for as the link text. For instance, if you want to rank in Google for "small blue widgets", then you need links aimed at your site with the phrase "small blue widgets" as the link text.

However, you need to have a variety of link texts to prevent Google from thinking you are spamming their search engine. A good rule of thumb is the 60/30/10 rule: 60% of your links should have your primary keywords as the link text, 30% should have your secondary keywords, and 10% should have a third set of keywords.

Make sure you build your links slowly over time, at the rate of 3-5 links per day at most. If you build your links too fast, Google will think you're out to game their search engine and will not rank your site well. This is especially true if your site is brand new. Older sites can get away with a bit more links per day.
Research Is Easy, And Links Can Be, Too.
The research steps of search engine optimization (steps #1 and #2) are easy enough to perform on your own. However, to build the quantity of links you need in order for your site to rank in Google, and to build those links in the way that Google will reward, you need a proven link building system.
Is there such a system that automatically builds links to your site in the way that Google likes to see, helping you to rank in Google very quickly? Yes, there is. The system I strongly recommend has achieved thousands of top 10 rankings in Google for hundreds of webmasters, and can do the same for you as well.

- Search Engine Optimization SEO - Top 10 Tips to Top Google.

Search Engine Optimization services which are also known as SEO are needed to perform well in the search engines. More importantly finding a google search engine optimization services company is needed to rank in the most popular search engine itself. When trying to grab that top place, you need to focus on several factors. This article is composed of methodologies that are widely accepted by SEO professionals. These are arranged from most to least important from my personal, yet educated opinion. This was actually stated by google in their own publications.
-Search Engine Optimization Link Popularity:
Your sites link popularity is the main and most important factor when trying to improve your SEO campaign. You must focus on obtaining inbound links from quality and relevant sites. Several methods are submitting to link directories, reciprocal linking, article distribution, video blogging, forums and social bookmarking.
-Using Keywords In The Meta And Title Tags:
Second on our list is placing your keywords you are trying to obtain top rankings for within your title, description meta tag and keywords meta tag. In google SEO, your title tag only allows 8-9 words within the title tag for their search engine results. So limit yourself to 9 words (use as many as possible) and then move forward.
-Time Your Web Site Has Been Indexed:
Something that the search engines have placed a lot of emphasis on is "sandboxing" new sites on the internet. On average this process takes 3-4 months to get out of. The longer that your site is online the more trusted your site will be to the search engines. Ideally I believe a site is going to benefit most when it has been consistently indexed for 2 years or more.
-Anchor Text Of Inbound Links:
Even if you have a large number of inbound links, they won't do a lot of good if they aren't linked with good anchor text. Anchor text is the actual text that is clickable within the link. Keep links around 3-5 words long. Many search engine optimization experts believe bolding your links will improve rankings as well.
-Link Popularity On Sub Pages:
It is highly believed that sub pages within your web site must have inbound links and popularity for your entire site to succeed (including your home page). Even if you have a successful site right now, it could do even better with inbound links to sub pages.
-Relevancy Of Inbound Links:
Links coming to your web site must be coming from relevant sites with relevant content! This is extremely important.
-Link Popularity Of Your Site Compared To Your Competitions:
This is another seo factor that deems a lot of attention when it comes to google seo tips. You must make sure that you have comparable link popularity to your competition for certain key terms. Without comparable link popularity you simply won't succeed as much as you want to.
-Keyword Use In Your Pages Content:
You must use your top key terms within the content of your web site. Certain key phrases can show tremendous growth by having the exact phrase within the content of your site itself. Google loves unique content and google loves relevancy.
-How Popular Are The Sites That Are Linking To You - Are They Relevant?
Quality inbound links should come from recognized or semi popular to popular sites. These sites must also have similar content to your topic. If they come up high under your key terms, they are a great site. You should try to obtain links from these web sites.
-Using Good Tools To Help With Search Engine Optimization or SEO?
You must perform research of key terms. I use google's keyword tool personally, however there are many out there. Also I recommend using SEO programs to analyze your competition.

- How to Use Keywords to Optimize Your Website.

Keywords refer to terms that capture the essence of a website. These keywords can consist of a word or phrase and they are created by analysing the type of search phrases that are associated with the products or services that are on offer from your business.
A keyword represents a word with special significance; however it is figuring out what the best keywords are for your website that will take the most time. Choosing keywords that are most appropriate to your website is not as simple as coming up with a bunch of words that people might search for; it is about finding words which best refer to your business and the products/services that are on offer from your website. It is about what people will search for in order for your website to appear at the top of the search engine results. So if your website is based on special occasions then some of your keywords might be weddings, parties and birthdays. With these keywords in mind you then have to think about what people will search for based on these words and then you should ensure that your keywords are placed throughout your website so that when someone searches these keywords the search engines will find these keywords on your website and list your site in the search results.
To make sure that your website is targeting the correct keywords for your business and the products/services associated with your business you need to conduct some level of keyword research. This keyword research is the building block for search engine optimisation. This is because these keywords or key phrases are used as a way of identifying your website to the search engines. Finding keywords and phrases which are relevant to your website and implementing them in your pages and links will help a search engine identify your webpage when a search is conducted for that particular keyword or phrase.
In our society today there are many tools available, and by tools I mean websites, which exist to find keywords that are appropriate to your website and business. It should however be noted that keyword optimisation isn't just a one off job; you have to continually analyse and change your site to ensure that it is optimised to the best it can be for your keywords.
Getting to the top of search engines can be a daunting task but with the right search engine optimisation, which includes keyword research it can be done with ease. Keyword research is the process of selecting the most searched for keywords that are linked to your website. If you have spent months ensuring that your website is exactly how you want it, it will have all been for nothing if you don't target your keywords. Therefore the biggest step to getting your website off the ground is by identifying your target audience and researching what keyword phrases people may be searching for to find your website.
One last point when it comes to targeting your keywords is that you should include all variations of your keywords due to the fact that people will search for you site using a variety of keywords so to take this into account you should target your keyword as well as misspelled, capitalised and plural versions of your keywords or phrases. Also always include longer or shorter forms of your keyword such as explain and explanation. By doing this you will make sure that all forms of your keyword are covered.

- SEO Marketing - 3 Simple Steps For SEO on Your Website That Gets Huge Results.

The success or failure of your search engine optimization (SEO) efforts depends largely on the steps you take to optimize your website and generate links to it. Here are the 3 simple steps for SEO that gets huge, quick results:
1. Edit Your Meta Tags:
Meta Tags are one of the key things you must edit when it comes to your on-site optimization. The 3 kinds of Meta Tags are: Keywords, Description and Title. All three can be edited when you go to 'Properties' in your web editor. You'd want to include your main keywords and keyword phrases in all three Tags to maximize your SEO effectiveness and really reap the search engine traffic.
2. Fine Tune Your Keyword Density:
Keyword density generally refers to the percentage of the appearance of your main keyword phrase in your web copy. For example, if you have 100 words on your page, and 3 of them are your keyword, that means you have a keyword density of 3%. If you are targeting a keyword phrase, you are looking at getting a keyword density of 3% to 6%. Any higher, and the search engines might consider it 'keyword spamming'.
3. Generate Tons Of One-Way Links To Your Site:
The last step to make sure your site shoots up the search engine listings and starts driving a flood of traffic to your site is the generation of incoming links (also called backlinks) to your site. This can be done through a myriad of link building strategies, including: article submission, blog comments, forum posting, link exchanges and buying links. This is perhaps the most important step in your SEO campaign. The more backlinks your site has, the higher it will rank for your targeted keyword.

-How to SEO My Website - Ways to Optimize My Website For the Search Engines.

Search engine optimization is very important for your website, there are a few components of search engine optimization that you need to consider when in the planning phases of your marketing.
1, Keyword Phrase- Each keyword phrase must be identified for each page that you are want to optimize for search. That particular phrase should be in the title tags for that page and mentioned at least a couple of times off the page as well. You need to be able to clearly tell the search engines what that page is about and this is what does the job.
2, Content- You need to make sure that your website is content rich, content simply means relevant useful information in your niche that people will appreciate. Remember that Google is providing a product to their customers and that is relevant results. So in order to get listed in their product you need to help them satisfy their users. You are actually sharing customers with the search engines.
3, Backlinks- Backlinks are simply mentions of your website on other relevant sites. When your site is mentioned on another website online, it shows that your website is "important" in your niche and the search engines will give more weight to your site with the more relevant links that you have. So make sure you are not an island online and socialize with other sites that are related to your niche and you guys can all get noticed!
Keep these factors in mind while optimizing for the search engines and you will be ahead of the game.

- How to Popularize Your Web Site.

Some common ways of popularizing your web site are:

-Use proper keywords in your meta tags and content:
People use the net mostly for searching things or information using some words that match their query at the best. Try to use these words (you can utilize the Google keyword tool for a better understanding) in your meta tags and content so that your web site appears at a high rank in the search results. The better your rank in the search engines, the more chances of people clicking on it and coming to your site.

-Directory Submission:
Post your site's link to as many free directories as possible. However, remember to keep an eye on the page ranks of these directories (for a new web site, anything over and above 2 is to be taken into consideration).
-Posting blog-comments:
Find some popular blogs related to your business area. See if you can post a relevant comment on these blogs (most have comment moderation enabled though). Remember that quality blogs don't like spam. So, it's better to read the content and post comments rather than blindly choosing something as bland as "Nice post" or "Thanks for sharing". Be careful with the top ranked blogs and try your experimentation of posting the generalized comments ("Nice post" or "Thanks for sharing") on the others.
-Submit articles:
Find some highly ranked article submission sites and post informative write-ups in these.
-Comment on articles:
Just like blogs, some articles allow you to post comments. Find some good ranked articles and see if they allow you to share your views on the topics discussed. If you can, you will get free back links from them (Like blogs, most will ask for your web site URL when you submit comments. Once your comment appears on the site, a link will automatically come that will direct readers to your web site).

- How to Make Your Website More Google Friendly.

Many people tend to forget how important making your website SEO friendly is. Ok we all know how important of-site optimisation is and without it your website is very likely to fail. However many website owners forget that your on-site optimisation is very important as well. If you website is well optimised for the search engines this will go a long way to help your site rank better.
There are many, many factors that you need to get right onsite and this should be considered when building your website. Below I will discuss some of the basic things you should have on your website.
-Text navigation.
Flash and JavaScript navigation is all well and good but sadly the engines have a hard time reading them. (Although Google has made public that it's beginning to index Flash far more effectively). Therefore it is a good idea to also display a text version of your navigation somewhere else on your website. This is usually at the bottom. This will help the search engines spider your website more effectively.
-Sitemaps.
Sitemaps are good two fold, on one hand a search engine spider can enter your sitemap and easily navigate throughout you whole website. I would also recommend you submit a sitemap.xml to Google. The other good use for sitemaps is for visitors to easily find the information they are looking for within one webpage. Your sitemap will give a bird's eye view of you website. That is if you have structured it correctly.
-Orphan Pages.
If you have orphan pages within your website then search engines are going to have a very hard time finding them, furthermore, once they do find it then they will have a hard job exiting from it, if you don't have proper navigation on the page. So for this reason you should make sure that all your pages are interlinked to make then easy to spider.
One other thing I would like to mention is content, make sure you have plenty of interesting content in your website and plenty of text. The search engine spiders like pages that have plenty of original content. I would recommend at least 4-5 hundred words minimum. Also make sure you grow your website on a regular basis as this will help both the returning visitors and the search engines alike.

- How to Make Your Website More Interesting.

To make your web site more interesting then t he longer you can keep visitors at your home based business website, the faster you can develop a relationship with them. Once your website has captivated their interest, there 's every chance they may go on to buy your product or service.
Understand your Traffic.
Understanding what your visitors want is crucial to the success of your home based business website. The best way to accomplish this is with a good Traffic analysis program like Google analytics, Statcounter etc. What information you need to understand is,
  • What search terms do the visitors use the most to find your site? What might the people searching for these terms want? Do they get it here?
  • What are the least popular search terms used to find your site? Does your site rank high for any of these terms? Why are these terms still unpopular then?
  • What path do they follow on your site? Can you guess where they want to go? Are they getting there with relative ease?

Have you ever noticed that there are some web sites that you intend to browse for just a few minutes, but you end up staying for almost an hour. This is no accident -- such web sites are carefully designed to make lingering easy.

That's because web site owners know that the longer a customer visits their web sites, the more likely they are to purchase a product or at least remember their home based business website. When it comes to your own web site, you want to urge visitors to visit frequently and you want your visitors to stay longer.

How to make your website more interesting.

By implementing the following few tips, you will notice a huge decrease in you bounce rate ( when customers leave straight away)

  • Provide good content - The most compelling reason for visitors to spend more time at your website is the magnetism of its content. Therefore, present them with captivating content that they can't find elsewhere and they'll have a reason to stay on your site a little longer.
  • People will stay longer at your web site to read the original good content. Update content periodically - Viewing the same old content can be a turn off for repeat visitors. Therefore, try and offer something new when they do, e.g. new, product information, graphics, offers, company news, links, etc.
  • Build trust in your visitors - Present your home based business website's credentials early on. Once visitors are convinced that your business sounds legitimate, it will not only make your offer seem honest but will also give them a reason to stay longer at your site and learn more about you.
  • Offer your web site visitors a freebie if they take the time to fill a online survey. They'll be at the site longer and might buy something afterwards.
  • People use the internet to look for information. Provide a huge online directory of information that your visitors could search. The directory must contain information your visitors would want. Make sure all your web pages load fast or your visitors will leave fast. Time is precious; they won't waste it waiting for your site to load. So get rid of any distracting flash banners or any graphics that take ages to open.
  • Publish your web site professionally. People will get turned off and leave if they see a lot of spelling and grammar mistakes.
  • Use headlines and sub headlines all over your your web site that will grab visitors attention. Make sure that there is loads of white space around banners and paragraphs. It will attract them to explore your web site longer.

By learning how to make your website more interesting, you will ensure that your website visitors will stay longer, which will increase the chances that they will buy a product or service from your home based business website.

- A Simple Explanation of SEO.

The very mention of Search Engine Optimisation (SEO) creates a sense of awe in some people. It's almost thought of as a black art. It's not a black art - the type of SEO most people need to use to figure well in the search engines is actually quite straightforward. Here's a summary.
SEO breaks into 2 parts:
1) On site .
2) Off site.

On site SEO is about making it easy for the search engines to find out what your site's about and where to find specific information within it.
Here are some steps you need to take:
Firstly, fill out your META data fields and do that for each page on your site individually. These are the three most important fields:

1) Title.
2) Description .
3) Keywords.

Here's a link to a free online resource for creating META tags:
http://www.htmlbasix.com/meta.shtml
Follow the instructions on that page.

Secondly, make good use of your h1 and h2 tags on each page.

Thirdly, make navigation of your site complete, clear and easy to follow.

Fourthly, create a sitemap - and here's a link to a free online resource for doing that:
http://www.xml-sitemaps.com/
Just follow the instructions they give you on that page.

Off site SEO is about getting quality inbound links to your site.

For that you can use article marketing, forum marketing, commenting on blogs and participation in Social Networking groups.

Avoid link farms, link exchanges, buying links or anything else that seems like a good idea at the time.

Of the things I've mentioned above only META data and sitemaps are targetted specifically at the search engines.

And even with the META data, both the page titles and descriptions are aids for people.
Everything else I've mentioned makes it easy for people to find and navigate your site.
The search engines are continually making changes to their algorithms, but the one thing that remains unaffected by these is the effectiveness of good quality content.
The point I'm trying to make is this:

Design your site for people. Write it for people. Make it easy for people to find your site, understand what your site's about, and find their way around it.
Designing your site so it's easy for people to find and navigate also makes it easy for the search engines.

And, most importantly, write good stuff. Fill your site with good content - that's what will attract and keep people there.

If you implement all these points on every page of your site you will begin to attract high quality traffic from the search engines.

Martin Malden writes a blog covering tips, techniques and resources for small- or home-business owners. For more information check out his blog here: http://www.wealthydragon.com/blog/

- Importance of the Robots.txt File.

Despite the importance of the Robots.txt file in getting your website indexed with the major search engines, many webmasters don't offer one on their site. What is the robots.txt file you ask? If you don't know, you are far from alone. The robots.txt file is a simple text file (no html) that is placed in your website's root directory in order to tell the search engines which pages to index and which to skip.
When a search engine sends its webcrawler to your site, one of the first things the webcrawler will do is search the root directory for the robots.txt file. A correctly formated robots.txt file will consist of several records, each providing instructions for a particular search-bot. A record will generally consist of two components, the first is called the user-agent and is where the name of the search-bot is listed. The second line consits of one or more "disallow" lines. These lines tell the webcrawler which files or folders should not be indexed (ie a cgi-bin folder).
If you currently have a website and do not have a robots.txt file, you can create one easily. As mentioned earlier, the files are plain text, so just open up notepad and save the file at robots.txt. Most webmasters can use one record that will apply to all of the search engine crawlers. Once you have opened notepad enter the following:
User-agent: * Disallow:

The "*" applies this rule to all bots. In this example, there is nothing listed in the disallow line. This tells the robot to index the entire site.
You can also enter a folder path here such as "/private" if there is a folder that shouldn't be indexed. This can be very useful if you are still testing a portion of your website or is a section is still under construction.

Now that you know what should go into your robots.txt file, there are several common mistakes people make when creating these files. Never enter notes or comments into the file as these items can cause confusion for the webcrawler. Also, the format should always be the user-agent on the first line, followed by the disallow(s).
Do not reverse the order. Another common mistake made involves using the incorrect case. If the disallowed folder is /private, make sure your robots.txt file does not list the folder as /Private. It seems like a very minor issue, but it will cause problems if done incorrectly. Finally, there is no Allow command. You cannot tell the webcrawler what to look at, only what not to look at.

If you are still curious about the robots.txt file you can find many more complex examples online. Just try one of your favorite websites and look for their robots.txt file. For example you can go to http://www.cnn.com/robots.txt. If you need help creating a robots.txt file for your site, there are plenty of places online that will create the file for you for free. One example is http://www.seochat.com/seo-tools/robots-generator/. Despite its apparently simplicity, this file can make or break your site's chances with the search engines. Make sure you have your robots.txt file in place and correctly formatted today.

Justin Scarborough founded Profit Program Reviews (http://www.profitprogramreviews.com/) in order to help others interested in affiliate marketing sort out the valuable information from the many scams out there.

- SEO and Your Small Business - Why Search Engine Optimization is Important.

Much like having a fancy front window, your website is your store front, and a virtual representation of your company. In order to get traffic, your website code must be optimized specifically for your business niche. Making sure your website code is properly optimized is crucial to maintaining your web presence.
A "good" site doesn't necessarily mean a site that's loaded to the brim with bright flash and other animations. While they are certainly visually important; no one will see them if they cant find your website. A properly optimized page will help ensure customers find you when they begin their search for your product. Eighty percent of all online transactions start with a search- Google alone processes 200 MILLION searches per day.
Of all those people, 75% never scroll past the first page of results. These are some pretty impressive numbers. As you can see, its imperative that your business have a top ten placement within major search engines.

As you may be aware, basic search engine results are classified as "organic." These are the result of "bots" that constantly crawl and monitor websites, looking for the most relevant information supplied for specific keywords. These bots take into account the text on your webpage, how often your keywords appear in the text, as well as how many sites are linking back to yours as a source of quality information. Text equals more information, and a well informed customer is a customer that makes a purchase.

Optimizing your page to include the best keywords for your business should be taken into consideration during the conception and design of your companies website. Your domain name should even contain keywords, where appropriate.

SEO Specialty companies provide your website with their search engine expertise and implement the proper techniques that will improve your organic ranking. Often "web design" companies do just that - design.
Your best bet is to pick a SEO company that provides service after you pay them; someone that will work with you to continually make sure your site is optimized for better performance and do whats best for YOUR business - not just theirs.
You may hear of "secrets" your web designer doesn't want you to know - we don't believe in keeping secrets from our customers. We believe in educating and providing service, which we believe is why youre looking for an SEO expert.
Albert Martino, Search Engine Experthttp://www.invertedgravity.com/ - Inverted Gravity SEO Services.

- How to SEO My Website - Ways to Optimize My Website For the Search Engines.

Search engine optimization is very important for your website, there are a few components of search engine optimization that you need to consider when in the planning phases of your marketing.
1, Keyword Phrase- Each keyword phrase must be identified for each page that you are want to optimize for search. That particular phrase should be in the title tags for that page and mentioned at least a couple of times off the page as well. You need to be able to clearly tell the search engines what that page is about and this is what does the job.

2, Content- You need to make sure that your website is content rich, content simply means relevant useful information in your niche that people will appreciate. Remember that Google is providing a product to their customers and that is relevant results. So in order to get listed in their product you need to help them satisfy their users. You are actually sharing customers with the search engines.

3, Backlinks- Backlinks are simply mentions of your website on other relevant sites. When your site is mentioned on another website online, it shows that your website is "important" in your niche and the search engines will give more weight to your site with the more relevant links that you have. So make sure you are not an island online and socialize with other sites that are related to your niche and you guys can all get noticed!
Keep these factors in mind while optimizing for the search engines and you will be ahead of the game.

I wasted 17 months trying to drive profitable traffic to my website, but you should not do the same. Instead click here to get a copy of my "Quality Traffic Report". In it I will show you my results after testing Content Marketing vs. Google pay per click, you can use the results to start driving profitable traffic to your website and also increase your opt-in rate. visit http://www.qualitytrafficbuilder.com/traffic

- Top SEO Secrets For Beginners!

SEO isn't as hard as you may think it is. In fact, with just a few tips, you can increase your daily site traffic.
Here are the top 8 SEO Secrets that will rise your ranking today! Yes, that's right, today. Using these tips, I made a website on July 5th and it was indexed by Google less than fourteen hours later.
If you would like to learn to do the same read on for the top 8 SEO Secrets.
1. Keyword search is important for SEO. You will want to search the keywords you think your site should use to see what the search results are and what your competitors are doing. This is invaluable!

2. Once you've done this, look for a domain name with your keywords in it. If your keywords are found in your domain name, it will increase your importance on Google. This is very important for SEO as it will increase your rankings.

3. Using those keywords use header and title tags: This is a chance for you to tell the search engines what you consider to be the most important phrase on your website.
4. Use italics or bold to further emphasize your keywords. You can also increase the font size slightly to give them a higher importance for SEO.

5. The text on your homepage should have proper keyword usage. You want to use your keywords between 2-3% at all times. Don't overdo it or you'll get penalized for over saturating it.

6. Links: Have a lot of links on your site and a site map. Anytime you make a link also use a title tag. This will create additional text for the search engine to read.
7. Images: If you have an image on your site, create an alt tag with some keywords attached. This is will help your rankings.

8. Create a sitemap. Sitemaps are important to SEO and are often searched by the search engines. Most Search Engines you can submit your site map to so they will be regularly checked.

9. Update your site weekly. One of the biggest tips for SEO is that search engines hate a stale site. The longer it sits without being modified, the faster you will notice a dip in its rankings.
SEO isn't hard.

mardi 16 septembre 2008

- The Best Way to Make Money Online With Google AdSe...

A very good and very easy way to make money online is by having contextual ads on your website. Contextual ads are ads that you get from a site that offers them, usually in a unit of four ads or more in different orientations. Once you have put the code for these units on your website the company offering the ad unit reads your site and show ads that are relevant to your site. Whenever someone clicks one of those ads you get paid for it. The amount you get paid varies depending on how much the advertiser paid to have their ad shown.
There are lots of sites that offer contextual ads for your website. Adbrite, Bidvertiser, Yahoo Publisher, RevenuePilot and FeedFusion are just a few of what's out there. But the king of them all, the one that started the whole market is Google AdSense. Even though most of the others have a lower payout amount and the conditions for having your website approved to show the ads aren't as strict, Google AdSense is still the most sought after of all the contextual ads sites by website owners.
The reasons for this is, one, Google AdSense was the first to offer this opportunity and so has been around longer. As such Google AdSense is more familiar to people. Another reason is they have a whole lot more advertisers they the other contextual ad sites and is able to offer relevant ads to a wider verity of websites where as the other sites may be limited in the verity relevant ads they can offer to some niche sites.
The number one reason Google AdSense is the most sought after contextual ad company by website owners is because they can pay more per ad click then the others can. Advertisers are willing to pay more to have their ads on Google AdSense ad units and Google passes some of that money down to website owners.The best way to make money online using Google AdSense is to build a niche website around a high paying keyword or keyphrase. If you build a site around a keyword that pays you $1 or $2 dollars and you can average say ten clicks a day that's $10 or $20 a day that's $70 or $140 a week and $280 or $560 extra cash a month. Now build 10 or 20 more of these sites around other high paying keywords and you can see how this can be a very lucrative way to make money online using Google AdSense.

- How to Make Money With AdSense Easily in Just Thre...

Let's say you need cash fast. How could you do it with Google AdSense? In this article, I'm going to show you a step-by-step plan to get you started earning with AdSense in just three hours:
Step 1 - Find An AdSense NicheAn Adsense niche should pay you relatively well for every click you receive. Do a search for these well paying keywords by searching for 'top paying AdSense keywords' on Google.
Step 2 - Create A Simple BlogCreate a simple blog out of Blogger or Wordpress. I suggest Blogger if you want to get started right away - it's real easy to set up as you might know and you can immediately integrate AdSense into your blog by going under 'Templates' in your control panel. Just be certain that you have signed up for Adsense already and you can start displaying your ads immediately. Content for your blog is really easy to get - head over to some article directories like Ezine Articles and grab some articles to republish on your blog.
Step 3 - Utilize Instant Marketing StrategiesHere are some instant online marketing strategies to get traffic to your blog - forums, Yahoo Answers, social bookmarking and social networking sites like Facebook and MySpace. To succeed with these strategies, you need to provide solid content to attract clicks to your blog. For example, on forums, it is important to post interesting replies or start compelling threads if you want to get click throughs to your blog. You should have no problem getting traffic in this way!Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"

- How to Make Big Money With AdSense Fast .

The Google AdSense program is one of the most popular advertising programs on the internet. Each day more webmasters realize that they can increase their internet revenues by strategically implementing AdSense on their websites.
Unfortunately most websites do not optimize their potential to make the most money with AdSense.
The click through rates are so low that the income generated is almost negligible. However this can be fixed very quickly by making a few simple changes. Here are a few AdSense optimization tips that can help to increase your overall earnings:
Tip 1: Put Ads Above The FoldThe section of your website that is seen when the site first loads without having to scroll down is consider 'above the fold'. This is an important part of your site since it gets plenty of attention. It is not necessary to flood this part with ads but rather you can subtly add a horizontal or vertical link unit mixed in with the rest of the content. Maintaining a good ad to content ratio is important so never flood a site with just ads.
Tip 2: Use Well Recognized Link ColorsBlue is the standard for links on the internet. Try to make your site navigation links blue in color so that your AdSense links can blend in with the rest of your site.
Tip 3: Use the 336x280 Ad UnitThis particular ad unit has a history of good performance as far as click through rates are concerned so use it whenever you can.
Tip 4: Wrap Content Around Ad UnitsIf you have a decent length article then consider using an html table and wrap the content around the ads. This should help to dramatically increase click through rates.
Tip 5: Use The Maximum Allowable AdsThe AdSense program permits 3 ad units and 2 link units. If a page has enough content then be sure to use the maximum number of ads as long as your page does not develop the flea market syndrome which occurs with too much advertising and too little content. If there is an article over 800 words in length then you should be easily able to integrate the maximum allowable ads without turning off your website visitors.
Tip 6: Make The URL Color Black Or GreyIt may be best to make the url at the bottom of each ad either black or grey. This is because you want visitors to notice the headline which is created by advertisers to draw clicks so doing this places more focus on the headline of the ad.
Tip 7: Draw Relevant AdsIt is important to use AdSense in niches that are advertiser heavy otherwise you will not get relevant ads. Also make sure each page is optimized properly with proper keyword meta tags, description meta tags and keyword rich title tags. Also make the url of the page keyword rich also to increase the chances of getting the most relevant ads. Use some of these AdSense tips to increase your internet revenues.

- How to Create a Website to Earn AdSense Revenue .

Building a website to earn Google AdSense advertising revenue has become a popular way to make extra money online nowadays. It is easier to earn AdSense income versus generating sales by selling products or services online. However it does involve works, time and money before you start earning from AdSense program. Below are the steps to creating a content website for earning AdSense revenue.
-Step 1 Decide the content of your website. You can write a topic or subject related to your interest, hobbies or experience. You can also provide educational information and advice on your website if you are expert at something.
-Step 2 Use a website builder to create your website. One of the easy-to-use website builders that can help you build a website is Bluevoda website builder. Bluevoda site builder allows users to build a website without technical knowledge. You do not need to build your site from scratch. The trick is to use a free professional template provided by the site builder and then start adding your text and links to your website. You can add some graphics and pictures to make your site look nicer. After completing your website project, your next step is register a domain name and sign up for a hosting account to publish your website on the Internet.
-Step 3 Join Google AdSense program. It will usually take several days for Google AdSense team to review and approve your site. If Google accepts your application. You can start learning how to generate AdSense code for inserting to your website to generate AdSense revenue. If your site rejected by Google, do not get upset easily. Google will let you know the reasons of the rejection. You can fix the problems and reapply again.
-Step 4 You need to drive targeted visitors/traffic to your website to generate AdSense revenue. The higher your website have traffic the greater your AdSense earning will be. Below are some of the ways that can help you drive some traffic to your website in short period of time.
1) Use Per-per-click (PPC) advertising. The two most popular PPC search engines are Google and Yahoo. Google and Yahoo can deliver instant traffic to your website but it is costly to advertise on Google and Yahoo. There are other alternatives like Bidvertise.com and Clicksor.com which are cheaper to advertise with.
2) Introduce your site to your family and friends.
3) Write several articles with a link to your website on the resource box and submit them to article directories. You can find a list of article directories by going to Google and entering the search term 'article directory'.
4) Post messages on community forums with a link to your site on the signature of each message posted.

- How to Earn Internet Cash Through Google's AdSense...

Google AdSense is a program that has been developed by Google. Here they undertake pay per click advertisements. That is once your advertisement is clicked you will have to pay for it. This is a very cost effective way for many advertisers. This has caught up the popularity chart in recent times.
In order to make business with Google AdSense you will have to have certain techniques. The content in your advertisement should be good enough to attract traffic. There are chances of your advertisement being totally ignored by the customer. So a good ad is very essential.
You will also have to deal with the numerous competitors that exist. In Google AdSense you are given the choice of around two hundred URLs. You can select the sites from where you do not want the ads to be seen on your web page. For this first you need to identify who your competitors are.
In the Google AdSense business, there is a lot of opportunity to earn some good money. This being a popular site also has the capacity to divert a whole lot of traffic. The payment is made only when the amount that is earned by you is more than hundred dollars. There are also forums of Google AdSense. You can check them out for any help if needed. There are many other programs of similar nature. Google AdSense has been doing good business in the past and has continued its run even today. It would be advisable to know all the pre requisites that are essential to do business with Google AdSense.

- Google AdSense Referral System .

Recently, Google has declared a referral system called Google AdSense Referral System as its intended ad delivery system. Even though this news was declared in January 2008, some folks are not aware of the changes made by Google. However, Google had already informed people by sending emails to its customers.Google realized that the AdSense Referral System was not working adequate for them. Hence, they decided to trash their referral system for people outside North America, Latin America, and Japan. Thus, this would sound surprising to you if you live in North America, Japan or Latin America. However, Google is planning to reduce their payment structures to great levels as that of earlier years.
Thus, you can now earn $100.00, when your referrals make $100.00. Of course, this is somewhat of a drop from the earlier days, but to a certain extent, you can make good a amount of money from this referral system. Today, many people desire referring to large number of referrals to Google advertising programs, so that when they make sales, they can see some amount of money in their pocket. In addition, one gets $1.00 for each new user of Firefox plus Google Toolbar, based on the users' location.
Taking Advantage of Referral System:The Google AdSense Referral System offers a new income opportunity while raising the user's awareness of promotional products or services. Inserting a referral button on your web site, enables you to generate extra income by directing your users to sign up or download products such as AdWords or AdSense.If you cite a new promoter who signs up for AdSense and promotes products or services through your referral, he/she will earn a payment of $100 and eventually Google credits your account with $100.
To earn extra income from this affiliate program, you first need to be a Google AdSense promoter. There is more likelihood to be a short time between folks signing up and you being compensated, since it takes beginners a short time to earn $100.
Instructions to Set Up a Referral System:
To take part in the AdSense Referral program, you need to consider the following instructions:
1. Log on to your Google AdSense account.
2. Visit the Referral button.
3. Choose a language from the menu "drop-down" list, which you will use for referral.
4. Choose the sub-button of the intended product you would like to refer, for instance, Firefox plus Google Toolbar or AdSense.
5. Select the button referral that you would like to keep on your web site and copy the same code from the resource box to the left side of your intended selection.
6. Paste that referral code into HTML source code of your web site.
7. The referral key you have inserted begins emerging on your web page within a moment.
The bottom line is that, you can refer other people to promote products of Google such as Google AdWords or Google AdSense for them to earn additional income, at the comfort zone of your home.

- 3 Top Tips on Striking a Goldmine With Google AdSe...

Many webmasters choose hosting Google AdSense Ads in their website and blogs as a means of making fast and easy money online. Hosting Google AdSense Ads is one of the most popular avenues of online income for the majority of online income earners by far, although only a small fraction of them have really hit it big time with Google Ads. We would like to examine below some of its features with a view to help elevate the income levels of more webmasters sticking to AdSense Ads for their online income.
Despite the popular fallacy among many that one should stick to high paying keywords when building a website with Google AdSense Ads, the use of not so high priced keywords have been observed to actually generate the highest income from such AdSense programs.
When building an AdSense website, say on the topic of 'Computers', you will stand to maximize your earnings more by publishing a larger number of websites under sub keywords pertaining to different categories under computers such as laptops, computer accessories like keyboards, and computer peripherals like hard drives, etc., rather than from a single website dedicated to the single keyword, 'computers'.There is much thought and hard work that goes into the Building of an AdSense empire than commonly envisaged since factors such as SEO optimization needs to be tracked and tested on a trial and error basis until you obtain the highest number of clicks and consequently the maximum earnings from those sites. Once optimized, there is no way you can relax. It has to be a continuous process to stay ahead of your competitors and within the ever-changing tracking ranges of the search engines.With a view to enhancing the profits, we recommend the following strategies for implementation:
1. Refrain from promoting several items on a single website so as to be able to navigate freely within the AdSense site.
2. Use the channel feature to track the ad formats and how they are placed on the different web pages of your AdSense Account. This is in order to ascertain the ads that are receiving clicks and the ads that need some fine tuning.
3. Do not take the building up of an AdSense empire lightly as it is quite a serious and tedious matter to be handled with much determination, hard work and responsibility.
Having the most appropriate keyword is the winning factor in a business involved with Google AdSense Ads. Sometimes the keyword or keyword phrase that works best for you is found after a lot of experimentation with trial and error methods; and it remains a continuous process. Using some software could make the keyword selection an automated process saving you much valuable time. But using the best software irrespective of installation costs would pay dividends in the long run. Additionally, give a lot of time and care to SEO optimization, which also would be a continuous process for optimized results. Do not relax on building more and more websites for different products under different keywords with SEO etc. to generate more income all the time. With all that in place, you should be now on you way to building that dream AdSense Empire.

- Marketing Online .

Boost Your Business With Blogging!Business blog is an incredible online marketing tool that saves you thousands of dollars but provides great business opportunities in just one click. Blogs are user-friendly, customized and flexible medium for disseminating useful information for effective positioning of your products in the market.
Companies engaging in business blogging have a definite edge over its competitors. Here are some advantages:? Word-of-Mouth. In a survey, there are currently 14 million blogs with 80,000 more being added each day and about 30 percent of the 50 million users are blog readers. Imagine how much gain your company will have, if your products are advertised through blogs. With Internet, information spreads so quickly especially if an impressive write-up goes with your product. Soon your blogs will be passed on to hundreds of possible customers.? Awareness and loyalty.
Open communication with your customers creates trust and loyalty among them. Being there to respond to their questions and comments make them all the more willing to try your products and services.? Feedback. Blogs is good for product research and reviews. It would be easier to improve on your products if you observe your customers’ thinking and behavioral patterns. You can also take immediate action to your customers’ concerns.? Community halo-effect. Bloggers are reasonable, friendly and helpful. They are more than willing to create blogosphere of comments regarding your product. The only thing you have to do is embrace and take active part in the culture and your product will surely be considered in their next stop to the supermarket.
For better marketing results, actively promote your business blogs by submitting your blogs to blog search sites and directories. Do not forget to paste in with your blogs, your URL. Be sure that your blogs contain exclusive information with value and are always updated to keep readers popping in, read up your blog, move on to the next and click on again for updates.Blog is like a setup booth in the biggest trade show on earth everyday. Marketing possibilities are just around the corner waiting to strike your sale scales up.
The Really Simple Syndication (RSS) feeds are important too in conjunction with your blogs to get the best benefits. Use effective keyword phrases to generate high ranking status in the search engine traffic. In this way you have better chances of people finding your website leading to your blogs. More traffic means more potential sales.
For this to be successful, you can use RSS for news update feeds which can be read through RSS reader application. This is a very useful tool for business and internet marketers as well.If you are already convinced with the potentials of business blogs for marketing and targeting sales increase, your company is now ready to start blogging. But first, you have to be in tune with your company’s business objectives and determine if blogging will really help you achieve your goal.
1. Several blogs are dedicated to teaching people the do’s and don’ts of blogging, READ them! Include in your reading materials blogs that are consumer-based too to give you an idea.
2. Setup several test blogs right away.If your initial try out with blogs worked well, you can now start setting up your blogs.
1. Study blog design. Blog hosting services provide pre-designed templates. But if you opt for paid blog service, you can ask your artist to design and layout your blog site to match the company’s identity and needs.
2. Choose a topic. Its good to have a line-up of topics you want for your blogs but be sure they are in consonance with your business objectives. This would be a test of your flexibility and open-mindedness since results may be going against the set objectives.
3. Remember the following safety measures in blogging:? legal issues are sometimes involved in blogging; it is safer to include disclaimers and limitations of liabilities;? corporate communication and legal department are responsible in educating the senior management on how blogs might affect business;? create blogging policies; set limits on who gets to blog and what information are allowed to be made public;? avoid outright marketing blog or you will shy away your readers;? make content updated, relevant and fresh;? reinforce the company’s core values; and,? encourage employees to use it.
4. Start blogging and complete 20 posts before going to marketing.
5. Begin marketing.
6. Regularly monitor the coming ins and outs of readers and get updates. Then, measure your results.
7. Adjust if needed. You can always play with your designs in the blog site as long as it remains to match the company’s identity.
8. Strive to be consistent with your topic all the time.
9. Try to have unrelated topics with general and broad appeal.
10. Schedule updates regularly. Monday, Wednesday and Thursday would be best to update blogs.
Once you have done all these things, you can now ultimately enjoy the benefits of business blogging.

- 3 Terrific Ideas To Make Money With A Blog .

As simple as it may sound, you can make money with a blog and if you use the following tips, you will boost your results in no time at all.
Tip #1 - One of the easiest ways to make money with a blog is by adding targeted "Google Adsense" ads.What you do is, go to google.com and sign up for free "adsense" account. Follow the easy set up instructions for placing the ads on your blog. Once you get the ads to appear, you will earn a small percentage each time one of the ads are clicked through on your blog.
For instance, if you have a blog that offers free a lot of free information on "dog grooming", then you can place your adsense ads at the top, middle, or bottom of your blog. Using Google AdSense is a great way to make money with a blog. Give it a try.
Tip #2 - The second excellent way to make money with a blog is to offer reviews of different products within a certain niche.If your blog pertains to the "get out of debt" niche you can actually go and find what are called "affiliate products" on this topic. These products are written by others and you can sign up as an affiliate and earn a big percentage on each sale.
You do this by writing personal reviews of the products and include your affiliate link so the readers can click your link and buy the product if they so choose.
Tip #3 - A rather obvious and simple way to make money with a blog is to actually sell advertising space.
This can be very lucrative if your blog is getting a ton of traffic each day and is busy. You can sell all kinds of ad space.You can sell banners, text ads, half page ads, etc. If you use your imagination, you could probably come up with even more ways to make money with a blog. To find hundreds of affiliate products to offer just go to "www.clickbank.com/marketplace.htm"Do you want to know how I build my internet business and make thousands of dollars per month from home?

-Want to Increase Website Traffic? Easy SEO Tips!

Welcome to the second article in our series on what you can do to increase your SEO rankings. The first in the series we looking at what you can do on your website to make the search engines happy. Now that you have optimized your site with text, landing pages, alt and title tags, what's next?
In fact your SEO journey has just begun! Your site is built and functional, but so are a lot of sites out there. What is going to make your priority according to search engines, better than the other There are quite a few things we can do for good SEO. The first we are going to look at is the domain name. If you have a domain name such as IWB for selling a butter product, called I Want Butter, you're not going to get very far. It's not to say you will fail completely at SEO, but to optimize your chances, you should have a domain name that contains your keywords.The domain ILoveButter or IWantButter would be optimal. You might have to get a bit creative depending on what domain names are available.
These days you can register a domain for as little as seven dollars a year, it is a great investment that will insure great SEO rankings.
Some people will tell you that you're site will take months to be crawled by the search engines if you register a new domain. Not True! Last week I built a brand new site on Tuesday. It was finished at 3PM.
By Wednesday at noon, search engine bots were all over it.How did I achieve that? Well, I had optimized my keywords, homepage text, and landing pages. But I also did the below steps. If you do these too, you can ensure great SEO rankings.
Get Others to Link to Your Site.
I'm sure you remember as recent as a few years ago, webrings were all the rage and directories that were just link after link. These were done to drive audience traffic and SEO rankings. Now, search engines aren't as keen on link farms, but the good ones will still work.
Link exchanges where you put a link on your site because the other site did it for you, also have lower importance with SEO than they used to. These days what is all the rage is a one way link. Search Engines consider this as a vote of confidence. Such as, hey this guy has a great and popular site! He links to other site I never heard of, but it must be good if he says so!
Boom. Your importance improves in the search engines eyes. This is a great lesson and key to learn for SEO. The more high quality sites link to you, the more important the search engines will think you are.
But how can you get high priority sites link to you? There are a few ways:First, make sure they have a high Google Page Ranking. Anything over a 1 or 2 would be optimal, but if they don't have a page ranking at all, I would skip them all together. Why waste your time on SEO that isn't going to work?
.Issue a company press release with links back to your site. Many free sites with good rankings let you do this. It's great for SEO rankings.
· Submit your business to directories such as Yahoo, or any directory or search engine related to your field.
· Create a blog and write information of interest. Remember to include your back links. Also make sure to use your keywords 2-3% of the time.
· Respond to other blogs with useful information. Include your URL in your signature.
· Get active in a forum community that is in your field of interest. Include your URL in your signature.
Write articles, like this one, and focus on your keywords. Post them on article sites and groups with a high page rank.
Book Mark your website on places such as stumble, furl, delicious, dogpile and more.Creating a website with a high SEO ranking is possible, but there is work involved. For information on tools that make this job easier, please visit: http://seosoftware.topconsumerproductreviews.com/ For more information .

-Importance of Keywords Selection.

Search engines drive potential visitors to your websites. But in order for visitors to reach your website,you have to give them specific and effective keywords and phrases that will direct them right to your website.Finding the exact right words or phrases will bring tons of traffic to your website.But if your keywords are too general or popularly used, then you will get less website traffic or noting at all.
Your keywords or phrase is the heart of your website marketing strategy.If they are not written with accuracy targeting traffic to your website,then no matter how aggressive your marketing campaign may be, the right people will never reach you. Your first strategy is to gather and evaluate keywords and phrases,so think like a customer and not a website owner.Instead writing down a list of potential search words and phrases yourself, ask for words from as many customers as you can. You will most likely find out that your understanding of your business and your customers' understanding is likely different,this an invaluable resource.You will find the words you gather from them are words and phrases you probably never would have thought of for your product/s.
Now you have to evaluate the words and phrases gathered from your customers,friends and family, narrow down that list to a small number of words and phrases that will direct the highest number of quality visitors to your website.In evaluating the effectiveness of keywords, bear in mind the usp of the product.

There is software like WordTracker that will rate the popularity of keywords and phrases by giving words a number rating based on real search engine activity, they will even suggest variations of your words and phrases.